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                |  |  | INTRODUCTORY TOPICS |   
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                |  |  | Up and Running with Dreamweaver(full day)
 Speaker: Zac Van Note
 Macromedia Dreamweaver is the 
                    industry-standard web design software that can be used to 
                    build just about any size or style of web site. From a personal 
                    web page or photo gallery to sophisticated database-driven 
                    sites with thousands of pages, Dreamweaver is up to the challenge. 
                    Join Zac for a fun and insightful look at this powerful application. • Workspace Overview 
                    (Mac and Windows?) • Basics of Site Structure • Defining a Site • Creating New Pages • Working with Text • Introduction to CSS 
                    styling • Working with Images • Creating Links • Working with Tables, 
                    Layers and DIVs • Setting up HTML Forms • Creating a simple 
                    website |   
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                |  |  | Ready in a Flash: An Introduction toMacromedia Flash (half day)
 Speaker: Zac Van Note
 Macromedia Flash is a rich multimedia 
                    application fine-tuned for the web. It started as a way to 
                    create fast loading animations for web pages and has grown 
                    to become the preferred format for websites that want to create 
                    rich interactive experiences. Whether it's bringing educational 
                    concepts to life, breathing life into a static website or 
                    delivering audio and video content to users, Flash has the 
                    tools to get the job done. Best of all, it's a blast to create 
                    with Flash! • What is Flash? • Rasters, Vectors, 
                    Video, Oh My! • Workspace Overview • Diving into the Toolbox • Drawing overview • Working with text • Animating with the 
                    timeline • Creating interactive 
                    elements • Overview of audio 
                    and video |   
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                |  |  | HTML – The Short Course (half day)Speaker: Molly Holzschlag
 HTML is a formal language, but 
                    most of us have learned it either via the View/Source method, 
                    books and lectures, or reliance on editing software. This 
                    session will help anyone interested in working with HTML how 
                    to do so more effectively; to avoid common pitfalls and errors; 
                    and to understand best practices when working with HTML. |   
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                |  |  | Making Web Rollovers in Photoshopand ImageReady (quarter day)
 Speaker: Jan Kabili
 You don't have to know a complex programming language to create rollovers. Make killer content for your rollovers in Adobe Photoshop. Then flip over to ImageReady to make those rollovers work. We'll cover step-by-step techniques for making rollover buttons, creating remote rollovers that trigger graphics on other parts of a web page, and using layer styles to make quick-change rollover graphics. You'll leave this session with everything you need to know to get your rollovers up and running on the web. |   
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                |  |  | Getting Started with JavaScript (half-day)Speaker: Bebo White
 JavaScript has become the "de-facto 
                    standard" and the most commonly-used programming language 
                    for "client-side" webpage automation. As a result, 
                    many of the familiar visual effects (rollovers, for instance) 
                    and interaction techniques seen on web pages are actually 
                    accomplished using JavaScript. As a result of its standardization 
                    and close integration with the Document Object Model (DOM) 
                    and Cascading Style Sheets (CSS), JavaScript is a "safe" 
                    technology that is supported by all major browsers and one 
                    that web-page authors can rely upon. This workshop will provide 
                    an introduction to the vocabulary and fundamentals of JavaScript. 
                    By the end of the session, attendees will be writing useful 
                    JavaScript code that can be used to enhance their web pages. |   
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                |  |  | DESIGN |   
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                |  |  | Principles of Web Design (half day)Speaker: Molly Holzschlag
 This showcase session explores 
                    the top current areas of web design including process and 
                    project management, web design tools, web graphics, usability, 
                    information architecture and multimedia. Within each section, 
                    attendees will explore current thinking of contemporary designers 
                    and gain insight into the past, current, and future practices 
                    that the web design industry reflects. |   
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                |  |  | Using Dreamweaver toGet the Most Out of CSS (half day)
 Speaker: Laura Gutman
 For today's web designer, Cascading 
                    Style Sheets (CSS) is the key to creating good-looking, easy-to-maintain 
                    pages. And Dreamweaver has some powerful tools to help you 
                    create and manage CSS. This workshop walks you step-by-step 
                    through formatting and updating a fairly complex site, using 
                    Dreamweaver and CSS. We'll look at the basic principles of 
                    CSS, developing a CSS strategy, building CSS-friendly pages, 
                    and implementation, all using Dreamweaver's CSS Styles and 
                    Relevant Styles panels and other tools. We'll use CSS for 
                    everything from page properties, text formatting, table setup 
                    and dressing up forms to setting up complex page layouts with 
                    CSS-P and Dreamweaver's layer tools. Your web pages will never 
                    be the same! |   
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                |  |  | CSS Intensive (full day)Speaker: Molly Holzschlag
 CSS is the hottest topic in web 
                    design these days, but unfortunately most people haven't had 
                    the opportunity to learn CSS from the ground up. Rather, if 
                    they're using CSS at all, they're doing so as a means of defining 
                    fonts and colors. But CSS is an incredibly powerful language 
                    that allows us to design the web the way it was mean to be 
                    designed. This session helps attendees learn CSS from the 
                    ground up. This intensive full-day class will include demonstrations 
                    of beautiful CSS designs, teach attendees some of the most 
                    important principles in CSS design approaches, and cover a 
                    range of related topics: CSS and its relationship with HTML; 
                    how CSS-driven sites are saving us money, improving the user 
                    experience, and perhaps most important, ultimately making 
                    the act of designing and managing a web site just plain easy. |   
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                |  |  | Essentials of Web Interface Design(half-day)
 Speaker: Bebo White
 The design of interfaces to websites, 
                    services, and applications presents unique challenges to designers. 
                    The initial user experience via the interface to a web-based 
                    application (such as an e-commerce site) is capable of "making 
                    or breaking" that application. Numerous web usability 
                    "gurus" have attempted to apply some of the fundamental 
                    principals of Human-Computer Interaction to the design of 
                    websites with varying degrees of success. This workshop will 
                    describe the fundamental components of a web interface such 
                    as navigation, information "chunking," and layout. 
                    It will also introduce web-specific interface issues such 
                    as internationalization and globalization, designing client-independent 
                    applications, and the impact of network bandwidth. Current 
                    research in new and advanced web interfaces will also be covered. |   
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                |  |  | Creating Web Animations in Photoshopand ImageReady
 (quarter day)
 Speaker: Jan Kabili
 Movement is the heart and soul of the web. You'll be amazed at how easy it is to make eye-catching web animations with Adobe Photoshop and its companion program ImageReady. In this workshop you'll learn how to turn your layered artwork into frames and use tweening to automatically create animation. We'll animate text and graphics, use rollovers to trigger animation, and make Flash movies right in ImageReady. |   
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                |  |  | Taming Dreamweaver Templates(quarter day)
 Speaker: Laura Gutman
 Dreamweaver templates -- one 
                    of the program's most popular features -- provide a slick 
                    way to design and build your basic page layout once, and quickly 
                    deploy it across an entire site. Pretty handy. But that's 
                    only the tip of the template iceberg! This workshop shows 
                    you how to set up and maintain a template-based site. But 
                    we'll go further than just that. We'll see how editable tag 
                    attributes, optional regions, repeating regions, and nested 
                    templates drastically expand what templates can do for you. 
                    And we'll take a peek at template markup language -- the power 
                    behind the template throne -- and how a little bit of code 
                    monkeying in your templates can truly make you into a template-building 
                    superhero. |  |  |  
            
               
                |  |  | NUTS and BOLTS |   
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                |  |  | Working Smart with Dreamweaver Tables (quarter day)Speaker: Laura Gutman
 Whether you're a web novice or 
                    an old pro, whether you use tables for page layout or just 
                    displaying tabular data, getting HTML tables to scale and 
                    display properly can be the bane of your existence. It's time 
                    to end all that! In this workshop, we look at how tables are 
                    coded, how browsers interpret them, and what you can do to 
                    make table peculiarities work for you instead of against you. 
                    We'll cover common pitfalls and how to avoid them, table tricks 
                    the design pro's use, and all of the Dreamweaver tools for 
                    building and editing tables -- including which ones to avoid! |   
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                |  |  | Integrating Flash into your [Dreamweaver] Web Site (quarter day)Speaker: Laura Gutman
 You've seen what Flash can do 
                    -- beautiful low-bandwidth graphics, sophisticated animations 
                    and interactivity effects, reliable playback. But how can 
                    you take advantage of all that power, in the context of your 
                    large HTML-based website? Sure, you could add a splashy homepage 
                    animation. But that's just one possibility. In this workshop, 
                    we'll start with a plainjane HTML-based webite and see how 
                    (and why) to add Flash-based navigation bars, forms, and other 
                    page elements. We'll see how to build Flash files for easy 
                    updating and integration. And if you're working in Dreamweaver, 
                    we'll look at some of the special options available for creating 
                    Flash page elements (you don't even have to own Flash to use 
                    these!), and for managing your Flash movies as part of a Dreamweaver 
                    site. |   
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                |  |  | Creating Data-Driven Web Sites in Dreamweaver (half day)Speaker: Laura Gutman
 Database-driven sites are the 
                    future of the web. And the future is here -- whether you're 
                    ready or not! The good new is, with Dreamweaver MX, you can 
                    set up your computer as a workstation to create data-driven 
                    sites -- all within the friendly, intuitive Dreamweaver visual 
                    interface. This workshop covers an introduction to how data-driven 
                    technologies work, what technologies are available (including 
                    PHP, ASP, .NET, ColdFusion, and JSP), how to set up a dynamic 
                    site in Dreamweaver, and using Dreamweaver tools to create 
                    some standard dynamic pages, including a catalog page, search 
                    page, and login page. We'll also discuss working with ISPs 
                    to discover what technologies they offer and how to work with 
                    your service provider to get your dynamic site up and running. |   
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                |  |  | Why "Web Engineering" is Needed(quarter-day)
 Speaker: Bebo White
 The complexity and requirements 
                    of modern websites and web-based applications require a design 
                    process that is structured and systematic -- with many parallels 
                    to engineering. This process of building today's full-featured 
                    websites is multi-disciplinary and beyond the capabilities 
                    of a single individual. Therefore, the first generation "Web 
                    Master" has been forced to evolve into a project team 
                    with specialized skills and talents capable of addressing 
                    web issues -- often from an engineering perspective. This 
                    workshop will introduce the concepts of Web Engineering, why 
                    it is necessary, processes and paradigms used, and how attendees 
                    can become prepared to design future web "applications." |   
                |  |  |  |   
                |  |  | ADVANCED TOPICS |   
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                |  |  | All About Dreamweaver Extensions(quarter day)
 Speaker: Laura Gutman
 Even if you love Dreamweaver 
                    (and especially if you have a love-hate relationship with 
                    it), you might sometimes find yourself saying, "If only 
                    it could do x, my life would be so much easier ... " 
                    Well, with Dreamweaver, you don't have to stop there! Dreamweaver 
                    is one of the most easily extensible pieces of commercial 
                    software available. And because of that, there are hundreds 
                    -- probably thousands -- of free and commercial extensions 
                    , or plugins, available. In fact, if you're comfortable working 
                    with JavaScript, you can even start creating your own! This 
                    workshop covers how extensions work, how to find and install 
                    extensions, and using the Extension Manager utility. We'll 
                    also highlight some especially useful extensions you might 
                    want to try. Come prepared to be extended! |   
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                |  |  | Web Navigation Graphics in Photoshopand ImageReady (half day)
 Speaker: Jan Kabili
 Navigation is essential to any website. This workshop takes you step-by-step through the most efficient way to build a great-looking navigation bar using ImageReady's special object-oriented features. Then you learn how to slice, optimize, and prepare your navigation graphics for the web. Along the way you're treated to valuable, practical tips and techniques for making user-friendly navigation to guide your viewers through your website. |   
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                |  |  | Dreamweaver: Advanced Tips and Techniques (quarter day)Speaker: Laura Gutman
 Okay, you work with Dreamweaver 
                    every day. But how many useful commands, tools, and shortcuts 
                    are just sitting there, waiting to make your life easier, 
                    if only you knew they were there? This workshop is jam-packed 
                    full of efficiency-boosting tricks of the trade related to 
                    all aspects of your Dreamweaver workflow. We'll look at under-used 
                    document and site management tools, cool tricks with images 
                    and behaviors, quick tips to customize the Dreamweaver interface, 
                    code monkey tricks, importing page content from other applications, 
                    and who knows what else? Bring your questions, pet peeves, 
                    and even any great working tips you've discovered the hard 
                    way. |   
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                |  |  | KEYNOTE |   
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                |  |  | What is the Semantic Web All About? (quarter-day)
 Speaker: Bebo White
 "The Semantic Web is an 
                    extension of the current web in which information is given 
                    well-defined meaning, better enabling computers and people 
                    to work in cooperation." -- Tim Berners-Lee, James Hendler, 
                    Ora Lassila, The Semantic Web, Scientific American, May 2001. 
                   What is the Web "extension" 
                    that this definition refers to and how can current web developers 
                    prepare for it? The Semantic Web is a major initiative of 
                    the World Wide Web Consortium (W3C) and researchers around 
                    the world are attempting to define its components and applications 
                    to prove its viability. This workshop will describe the fundamentals 
                    of the Semantic Web, its goals and "the search for the 
                    Semantic Web 'killer app.'" The attendees to this workshop 
                    will be convinced that the Semantic Web will "lead the 
                    web to its full potential." |    |